Fix a refused or taken page address

A page address can be refused for its format, because it is reserved or because another business has used it.

1 min read · Updated August 28, 2026

In short

  • Correct a format message by using only lowercase letters, numbers and single hyphens.
  • If the address is reserved or taken, choose a different one; an address previously used by another business stays unavailable.
  • Your business and its existing public link still work without the preferred custom address.
AllowedLowercase letters, numbers and single hyphens
Not allowedA leading or trailing hyphen, repeated hyphens or unsupported characters
AvailabilityThe result appears beneath the address field

Choose the right fix

The address is too shortAdd more letters or numbers until the field accepts the length.
The format is refusedRemove unsupported characters and use single hyphens only between letters or numbers.
The address is not availableTry a recognizable variation, such as adding the city or the kind of service.
I changed the link too many timesKeep using the current link and try again when the message beneath the field allows another change.
  1. Edit the address according to the message shown beneath the field.
  2. Wait for the new availability result.
  3. Save only after the new address is shown as available.

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